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AAM Magazine
September 2024
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The rise of finfluencers

By Pankaj Sharma and Phoebe Chan   
  • Asia
  • Global
The use of social media to promote financial products and recommend investments poses challenges
There is a distinct preference for instant gratification and quick results in this age of social media, including in the investment management industry. In our interactions with stakeholders and industry participants, CFA Institute has consistently...

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